Hi Ilanocf,
With the help of DataList it is not possible. You need to use Repeater Control as sample provided below.
Database
For this example I have used of Northwind database that you can download using the link given below.
Download Northwind Database
HTML
<link rel="stylesheet" href="https://maxcdn.bootstrapcdn.com/bootstrap/3.3.2/css/bootstrap.min.css" />
<script type="text/javascript" src="https://ajax.googleapis.com/ajax/libs/jquery/1.9.1/jquery.min.js"></script>
<script type="text/javascript" src="https://maxcdn.bootstrapcdn.com/bootstrap/3.3.2/js/bootstrap.min.js"></script>
<script type="text/javascript" src="https://ajax.googleapis.com/ajax/libs/jquery/1.8.3/jquery.min.js"></script>
<div class="row">
    <asp:Repeater ID="rptEmployees" runat="server">
        <ItemTemplate>
            <div class="col-lg-4 col-md-4 col-sm-4">
                <div>
                    <div style="background-color: #5bc0de; color: #fff; text-align: center;">
                        <asp:Image ID="dlImgBanner" runat="server" ImageUrl="https://i.imgur.com/Wuzrsve.png" />
                    </div>
                    <div>
                        <h4><asp:Label ID="dlLbTitulo" runat="server" Text='<%# DataBinder.Eval(Container, "DataItem.Title") %>'></asp:Label></h4>
                    </div>
                    <div class="card-footer" style="padding: 5px;">
                        <span>
                            <asp:Label ID="dlLbTexto" runat="server" Text='<%# DataBinder.Eval(Container, "DataItem.Notes") %>'></asp:Label></span>
                    </div>
                    <div>
                        <asp:HyperLink ID="hlSobre" runat="server" CssClass="btn btn-info" Text="Saiba mais" NavigateUrl='<%# "artigo.aspx?pID=" + DataBinder.Eval(Container, "DataItem.EmployeeId") %>'></asp:HyperLink>
                    </div>
                </div>
            </div>
        </ItemTemplate>
    </asp:Repeater>
</div>
Namespaces
C#
using System.Data;
using System.Data.SqlClient;
using System.Configuration;
 VB.Net
Imports System.Data
Imports System.Data.SqlClient
Imports System.Configuration
Code
C#
protected void Page_Load(object sender, EventArgs e)
{
    if (!this.IsPostBack)
    {
        this.BindRepeater();
    }
}
private void BindRepeater()
{
    string conString = ConfigurationManager.ConnectionStrings["constr"].ConnectionString;
    using (SqlConnection con = new SqlConnection(conString))
    {
        using (SqlCommand cmd = new SqlCommand("SELECT TOP 3 Title, Notes, EmployeeID FROM Employees", con))
        {
            using (SqlDataAdapter sda = new SqlDataAdapter(cmd))
            {
                using (DataTable dt = new DataTable())
                {
                    sda.Fill(dt);
                    rptEmployees.DataSource = dt;
                    rptEmployees.DataBind();
                }
            }
        }
    }
}
VB.Net
Protected Sub Page_Load(ByVal sender As Object, ByVal e As EventArgs) Handles Me.Load
    If Not Me.IsPostBack Then
        Me.BindRepeater()
    End If
End Sub
Private Sub BindRepeater()
    Dim conString As String = ConfigurationManager.ConnectionStrings("constr").ConnectionString
    Using con As SqlConnection = New SqlConnection(conString)
        Using cmd As SqlCommand = New SqlCommand("SELECT TOP 3 Title, Notes, EmployeeID FROM Employees", con)
            Using sda As SqlDataAdapter = New SqlDataAdapter(cmd)
                Using dt As DataTable = New DataTable()
                    sda.Fill(dt)
                    rptEmployees.DataSource = dt
                    rptEmployees.DataBind()
                End Using
            End Using
        End Using
    End Using
End Sub
Screenshot
